The Types of Marketing Services We Offer
Strategic
Supportive
grounded
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I'm Liz Cruz, founder of Cruz Social Co. and fractional CMO to women founders scaling their businesses.
After more than a decade in marketing, from advertising agencies to healthcare, I spent the last three years building Cruz Social Co. into the strategic partner I could never find: one that owns outcomes instead of handing you deliverables.
What makes us different is that you don't have to hand us a plan. Most of the women we work with are already growing and already good at what they do, and what they need is someone who will take marketing off their plate entirely and run it with real ownership. We bring the strategy, the direction, and the team, so you stop being the one everyone waits on.
You built your business to give you freedom, not a second full-time job running your marketing. My team and I take it off your plate and grow it like it's ours.
MEET YOUR CHIEF MARKETING OFFICER:
LIZ CRUZ
Packages range from $1,497 to $3,497 per month
Every monthly package is customized around your business and your goals. To get started, fill out the inquiry form below with details about your business. If it looks like a good fit, we'll reach out to schedule your discovery call. From there, we'll build a custom package and send you a proposal with your exact scope and monthly investment.
We work with businesses virtually across the country and in person throughout Northwest Indiana.
6 month minimum commitment.
Save 10% when you pay your term in FULL.
Done-For-You Social Media Management AND MARKETING SUPPORT
$497 usd
Starting Investment
✓ One 90-minute strategy intensive call
✓ Personalized lead generation strategy
✓ Clarity on your ideal clients and how to reach them
✓ Messaging and content ideas to help build trust and connection
✓ Recommended tools/systems to make marketing easier
✓ Written summary & action plan
✓ 30 consecutive days of consulting support following the strategy call, while you implement
personalized marketing roadmap
STRATEGY INTENSIVE
+ MARKETING ROADMAP
Additional 60 days of Voxer/Slack/Google Chat implementation support available upon request. One time investment. Payment due in full upon booking.
$797 usd
Investment
✓ Custom shot list built from your offers
✓ 2-hour on-site session
✓ 12 fully edited short-form videos
✓ Reel covers, suggested hooks, and captions included
✓ Delivered via secured Google Drive
Pay in full or split pay options available.
video shoot For local NWI businesses.
We come to you and record video content built to stop the scroll and convert.
Content DAY
HIRE HER!
"I've been working with Liz Cruz for over a year now and couldn't be more pleased! She is attentive and responsive and great withInstagram and Facebook strategy, and particularly with video editing. Looking forward to continue working together across different areas."
“I've thoroughly enjoyed working with Liz. She has been a fantastic sounding board with taking my business to the next level. She has such dynamic and creative ideas for marketing.”
"Liz works to stay on top of the latest trends in social media marketing and incorporate them into her clients’ strategy. She is flexible and works hard to accommodate her clients’ needs."
"This is the woman that makes me look good. Highly recommend her services if you're looking to hire!"
"I started working with Liz just under three months ago. Since then she has helped me completely rebrand and revitalize my business. She helped me set brand guidelines, update my logo, open a website and has taught me a plethora of social media/algorithm tips. My social media presence across all platforms is now copasetic and beautifully branded. I cannot sing the praises enough of Liz and her know how!"
We start with a real conversation about your brand, your audience, and what you're building. This isn't surface level. We dig into who you are, who you serve, and what sets you apart. I want to understand your ideal client's pain points, what they're searching for, and what makes them finally trust someone enough to invest. We look at your current presence, identify what's missing, and uncover the opportunities you can't see yet. This foundation matters because it ensures every piece of content speaks directly to the people you're meant to reach.
Discovery & Strategy
From there, I build a content strategy tailored to your business. This includes full competitor and market analysis, target audience research, hashtag and keyword strategy, and a content calendar mapped to your launches and priorities. Every post has a purpose: building trust, driving engagement, or converting followers into clients. You'll know exactly what we're posting, why it matters, and how it connects to your goals. No guessing, no generic templates. Just strategy that works.
Custom Content Planning
Here's where the magic happens. You share your insights, record your expertise, hand it over. We take care of the rest. Video editing, caption writing, graphic creation, scheduling, posting. We manage every detail so your content stays consistent, on brand, and optimized for results. You get to focus on your clients while we make sure your marketing shows up strong.
Creation & Management
Every month, we review what's actually working. We track engagement, growth, reach, conversions. Then we refine the strategy based on real data. We adjust content types, timing, messaging, and approach to keep you moving forward. You get clear reports showing progress and recommendations for what's next. This is continuous growth, not a one and done deal.
Analysis & Optimization
We work with female founders who are ready to invest in strategy that converts, content that connects, and a partnership that actually delivers.
We help get you on the fast track to growth.
Dynamic & built to convert
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